5/28/2023 0 Comments Subliminal results proofMichigan State University psychology professor Charles Hanley, a specialist in the study of perception, finds the claims a bit outlandish. found shortages throughout the store at an all-time low.' Similarly, Becker claims, a Louisiana grocery store in 1979 'witnessed an almost complete turnaround in cashier shortages, (employee) turnovers and. Instead, he relies on the research of colleague Hal Becker, a former member of the Tulane University Medical School staff.īecker, the inventor of the electronic equipment that records the subliminal messages, markets his tapes to department store chains and medical :linics for use in reducing shoplifting and easing the anxiety of patients.īecker claims one East Coast department store chain cut losses by 37 percent and $600,000 during a nine-month trial. Tuthill offers no scientific evidence to prove the success of his tapes. It overrides the bad thoughts,' he said.īut Gregaitis admits that listening to the tape without subliminal messages 'might very well have' produced the desired results. 'I can close my mind and visualize myself walking on the beach. 'I had a lot of problems of not being able to sleep at night and also I couldn't relax,' said Gregaitis, 33, who listens to a relaxation tape with messages recorded along with the sounds of ocean waves. One satisfied customer is Bruce Gregaitis, a Grand Rapids factory worker who lost his job due to an injury and found himself plagued with insomnia and hypertension. The messages are kept simple, he said, because the 'subconscious doesn't handle sentences very well.' Tuthill claims his tapes are more successful than others on the market because the message is simple and designed to appeal to the listener's self esteem. while the subconscious hears Tuthill repeating simple messages - 'I relax. The listener hears beautiful music or 'pink' noise - ocean waves, rushing wind, etc. We have an 80 to 85 percent success rate.' 'The results with our weight loss and stop smoking tapes are fantastic.
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